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‘Mission is Possible’ – Annual strategy meeting with a rally experience

Meetings & Full-scale conferences Team buildings Georgia 100+ people 4 days

Brief

A long-standing client of ours brings their international team together every year in a different destination for their annual strategy meeting. With participants coming from various countries, departments and levels of seniority, the objective goes well beyond simply working through the agenda. The real goal is to strengthen connections across the organisation and foster closer collaboration between teams.

To achieve this, they needed a destination that could combine strong conference facilities, reliable technical execution and engaging team activities. The aim was to create opportunities for colleagues from different functions and backgrounds to connect, collaborate and work towards shared goals in a more meaningful way.

Solution

Tbilisi is one of the few places that still feels like a discovery. A city where Caucasian character, eastern influences and outstanding hospitality come together naturally. We paired a professional conference setup with a rally-style exploration of the city, turning the cultural programme into a shared adventure that connected participants not only with the destination, but with each other.
Accommodation & Event venue
For accommodation, we looked for a place that reflected the character of Tbilisi itself. Set inside a former publishing house, the hotel combined premium rooms, bold architecture and lively communal spaces under one roof.

From the rooftop bar to the restaurant built around locally grown microgreens, food quickly became part of the experience rather than just a necessity between sessions. The hotel also offered flexible workshop spaces that allowed the team to break into smaller groups throughout the conference.

Its central location meant that once the meetings ended, participants could step straight into the city, exploring Tbilisi’s cafés, wine bars and creative neighbourhoods on foot.
Business programs
The conference combined plenary sessions with smaller workshops, giving teams space to work through ideas before coming back together to share key takeaways. We managed the entire production, from technical delivery and event infrastructure to speaker and facilitator coordination.

With AI playing a central role in the programme, we extended the theme beyond the meeting room. The closing gala featured an immersive AI-generated show created by an Australian digital artist, turning a day of conversations about emerging technology into a shared experience participants could actually step into.
Leisure activities
Of course, we didn’t come all the way to Georgia to spend most of our time inside meeting rooms. Alongside the conference programme, we wanted to introduce the team to the things that make the country so memorable: centuries-old sulphur baths, legendary hospitality, long dinners and one of the world’s oldest wine cultures.

Instead of a traditional city tour, we handed teams the keys to a fleet of 4x4s, a map and a series of challenges. The route led through vineyards, small villages and dramatic Caucasian landscapes, with a few carefully selected stops they would have been unlikely to discover on their own. By evening, every road led to Château Mukhrani, where the teams came back together to share stories, compare routes and enjoy a long dinner over Georgian wine.

Contact us

if you want the travel experience of a lifetime for your team or clients! Give us a call, send us an email or use the form below and we’ll be in touch within 48 hours.

contact

Together, we transform your goals and vision into creative, experience-led concepts.

We curate the most fitting ideas and destinations, showcasing what makes each one unique.

We craft a detailed proposal including itinerary, pricing, and all essential details of your selected concept.

We manage all logistics and bookings, fine-tuning every detail through open collaboration and shared feedback.

For standout events, we create a distinctive visual identity that unites every element and touchpoint.

We bring everything to life on-site, so you can focus on the experience itself. Ourseasoned tour leaders ensure that every detail runs smoothly.

Professional photo and video production that captures the true essence of your event.

We conclude with comprehensive documentation highlighting key business elements, along with a feedback loop and insights that lay the foundation for continuous improvement and long-term collaboration.

E-mail

hello@gobeyondteam.com

Budapest

+36 30 272 3004

Vienna

+43 660 552 2466

WhatsApp

+43 660 552 2466

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